Brands & Humour

Brands & Humour

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Brands & Humour
Brands & Humour
Is This The Worst Ad Ever Made?

Is This The Worst Ad Ever Made?

How a great global brand goofed up bigtime

Paddy Gilmore | HumourScope®'s avatar
Paddy Gilmore | HumourScope®
Apr 28, 2025
∙ Paid
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Brands & Humour
Brands & Humour
Is This The Worst Ad Ever Made?
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Hello!

I was invited to a Google conference this week, in London Town, and took the opportunity to launch my HumourScope® white paper.

This is the most distilled reasoning yet for how humour can revolutionise your advertising: in short, it’s a great asset if you want to sell funny ads in to your colleagues, agencies or clients.

It’s unusual because it’s…

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